wnba viewership statistics

The NBA is 75 years old, the WNBA 25. Need Photos? Currently, you are using a shared account. Theres a big gap between PGA Tour and LPGA Tour prize money. Los Angeles is the driving force behind MLB ratings this October, so the Dodgers advancing would. An NBA basketball is two ounces heavier and an inch larger in circumference than a WNBA basketball. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. Over the whole season, they didnt get a single situation where they were leading into the NBA or the NBA was leading into them. The 2023 World Baseball Classic, the first since 2017, will get underway on Tuesday, March 7. WNBA players want what NBA players spent decades trying to obtain. ESPN is making it easy to watch the Draft, Bria Felicien, the creator of The Black Sportswoman, said. The first and second rounds are single-elimination games. Back in 2020, the WNBA and the Womens National Basketball Players Association signed a landmark collective bargaining agreement. Additionally, the WNBA saw an increase in the opening weekend and postseason viewership last season while it alongside the NBA return to play, the NWSL Challenge Cup, and the NHL return to play. Spurred by sales of the new Nike H.E.R. So today, well take break down the leagues growth. The NBA has 30 teams, the WNBA 12. A bigger cut for the players means higher subsidies from their benefactor. The Olympics didnt allow women to run an event longer than 800 meters until the 1972 Games, when the 1,500-meter run was added to the program; meanwhile, the men were also contesting longer distances 3,000-meter steeplechase, 5,000 meters, 10,000 meters and the marathon. We've been waiting for this kind of recognition for so many years. Kelsey Plum, a star player in the WNBA (ever heard of her? Most-Viewed Postseason Since 2014 As a Premium user you get access to background information and details about the release of this statistic. The NBA's average ticket price is variously reported at between $51 to $89; the WNBA's $17. I would imagine a majority of people who watch the WNBA are people who watch the NBA, so its going to be a very difficult thing to build an audience when, even if you like (both leagues) equally, youre stepping on a Game 7 and thats going to take precedence, Lewis added. Which was a drop of 16% on the previous year. Copyright 2023 Deseret News Publishing Company. Sky guard Kahleah Copper won the 2021 Finals MVP after averaging 17 points and 5.5 rebounds in the series. For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. Ultimately, its a missed opportunity for the WNBA. The increase in WNBA viewership coincides with the most-ever league games on national television. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). U.S. Bank joined the leagues growing lineup of WNBA Changemakers, which include AT&T, Deloitte, Nike, and Google. In particular, the three stars of this years WNBA Finals Aja Wilson, Breanna Stewart and Sue Bird represented a clear top three in terms of social value, which Zoomph estimates based on the digital engagements and impressions these athletes generate relative to the approximate advertising costs on social media platforms. More people tuned into the biggest WNBA games this year, even with many more options than usual. The WNBAs problem is simple: It doesnt generate the interest or the revenue to support a pay structure anywhere close to what the mens game can offer. The NBAs average attendance is 17,760, the WNBAs 6,535. Meanwhile, across Instagram, Facebook, Twitter, YouTube and TikTok,the WNBA set records for social media engagement with 135 million video views and 14.5 million actions. Subscribe to get the latest articles first. Learn more about how Statista can support your business. In comparison, last October's three-game WNBA Finals series featuring the Seattle Storm and Las Vegas Aces averaged 440,000 viewers. However, the average viewership for the 2020 finals increased 15% to 440,000. The 2021 WNBA regular season averaged 306,000 viewers, a 49 percent increase over the 2020 regular season and up 24 percent over 2019. Still, there were times that WNBA oversaturation bit the league. 3), the Phoenix Mercury (No. Be an ally, be inclusive and be consistent when reporting or putting quality content out there about the WNBA. As a Premium user you get access to the detailed source references and background information about this statistic. The league also reached several milestones including new sponsors, merchandise, distribution, and technology. Serena Williams and Brittney Griner were each honored at the NAACP Image Awards on Saturday, when Williams won the Jackie Robinson Sports Award and . ESPN also. #WNBA viewership continues to rise 2021 #WNBAFinals | Most-viewed Finals since 2017 with 548,000 average viewers The ratings also represent a 63 percent increase from those in 2020. A multi-year deal with Amazon Prime Video made the WNBA the first womens professional sports league to be streamed on Prime Video. statistic alerts) please log in with your personal account. The first round will be the best-of-three, while the semifinals and Finals will be best-of-five series. Measuring the post-season revenue is a bit difficult, but estimating is assisted by presented viewership numbers. The 2019 NBA Finals had 27% fewer viewers this year, compared to last year (17.85M to 10.4M). . The ideal entry-level account for individual users. The WNBA is an American professional women's basketball league established in 1996 and owned by the NBA. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising.. St. Louis was out shot by a total of 25-23 and went 2-3 on the power play in the win. Numbers were significantly impacted by the pandemic this year, as many teams only allowed severely limited attendance until after the Olympic break. The rest, as they say, is history. Overall, the 2014 playoffs averaged a 0.3 rating and 489,000 viewers on the ESPN networks, up from 0.2 and 272,000 in 2013. Get full access to all features within our Business Solutions. G Games Played. The four-game Sky-Mercury WNBA Finals averaged 548,000 viewers across ABC, ESPN and ESPN2, marking the largest audience for the event since the five-game Lynx-Sparks series in 2017 (559K). Got a confidential news tip? The WNBA Playoffs will feature a maximum of 27 games, all available across ABC, ESPN, ESPN2, ESPNU, the ESPN App and NBA TV. The Christmas Day lineup netted a 10% increase in viewership, with the Dallas Mavericks and Lakers contest averaging 7.01 million viewers. The 2019 NBA Finals averaged a little more than 20 million viewers per game; the 2019 WNBA Finals averaged about 400,000 viewers per game. The NBAs annual revenues are $7.92 billion, the WNBAs $60 million which would not even cover the combined salaries of NBA players Kevin Love and Damian Lillard. Englebert reported the average viewership of games rose 68% this season, crediting that largely to a substantial increase in games on the ESPN Network as well as the league's debut on the CBS. The 2021 Finals are the most viewed since the 2017 Finals between the LA Sparks and the Minnesota Lynx, which registered 563,000 viewers. (Photo by Julio Aguilar/Getty Images), television ratings were down 16 percent in the regular season, organize political and social movements among fans and viewers. You need at least a Starter Account to use this feature. This may not be a world title match like some viewers hoped, but Cody Rhodes seems destined to topple The Tribal Chief. For the 2021 season, the WNBA's combined viewership averaged 306,000 viewers. The game took place on a weekday on ESPN (rather than ESPN2) and had no football or NBA competition. For instance, there may have been no more exciting moment in the WNBA postseason than Phoenix Mercury guard Shey Peddys buzzer-beater against her former team, the Washington Mystics, in the first-round single-elimination game on Sept. 16. NBA commissioner Adam Silver reports that the WNBA has lost an average of $10 million every year it has existed, which the NBA subsidizes out of the goodness of its politically correct heart. Statistics; Cookie statement . Regardless, the inevitable "Steenerico" reunion to take down The Bloodline . ", Regular season attendance WNBA games 2022. The 2003 championship featuring the Los Angeles Sparks and Detroit Shock remains the league's most-watch finals. Register in seconds and access exclusive features. Discover WNBA viewership by year According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. [12] For the 2021 season, the WNBA's combined viewership averaged 306,000 viewers across Disney networks (ABC, ESPN) and CBS Television Network. PALMETTO, FLORIDA - OCTOBER 06: The Seattle Storm celebrates after defeating the Las Vegas Aces [+] 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. To use individual functions (e.g., mark statistics as favourites, set According to Deadline.com, the New York Knicks and Boston Celtics double-overtime game averaged 1.96 million viewers, topping out at an audience size of 2.87 million late in the game. The 2021 WNBA Finals on ESPN networks and ABC Chicago Sky victory over the Phoenix Mercury averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). The WNBA capped off its historic 25thregular season by delivering its most-watched season since 2008 for its television partners ABC, CBS, ESPN and ESPN2 viewershipwas up 51% over the 2020 season. According to ESPN, the audience figure represents a rise of 74 per cent on the average for the entire 2020 season and an increase of 45 per cent compared to the average viewership during the 2019 campaign. Across 17 games, the 2021 playoffs averaged 367,000 viewers, 63 per cent higher than the entire 2020 postseason (226,000 average viewers) and 42 per cent higher than 2019 (258,000 average. According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. The MLB World Series averaged 13.91 million viewers nationally, down 1.3% from last year. The WNBA has also made room for males who share their vision. As for the WNBA post-season, it was the most viewed since 2014. But not womens basketball college or pro (according to the NCAA, the average attendance for college basketball for the 2018-19 season was 1,625 for Division I women and 5,650 for Division I men). Access to this and all other statistics on 80,000 topics from, Show sources information Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s) [Graph]. This season represented the first time the Sky were represented in the top team merchandise rankings since 2016 thats the Candace Parker effect! To use individual functions (e.g., mark statistics as favourites, set Team Stats. ESPN added 13 games to their 2020 broadcast slate after their opening weekend broadcast was up 20% year-over-year. As a Premium user you get access to the detailed source references and background information about this statistic. NBA games average 2 million TV viewers per game;WNBA games averaged 246,000 viewers during the 2019 regular season, according to Sports Media Watch (well ignore the 2020 season impacted by the pandemic). NBA players receive around 50% of shared revenue within their league, whereas we receive around 20%.. Well, either way, its a tough sell for a league that cant turn a profit and survives on handouts from the NBA. 2), the Las Vegas Aces (No. Would you be willing to send a $5 tip to our Venmo tip jar because it helps support our reporting? Please do not hesitate to contact me. Half of that 66% are Black males despite the fact that black men make up around 7% of the US population as a whole. The campaign generated 9 million impressions on the leagues owned social media accounts alone, according to data provided to me by the social media data firm Zoomph. Statistics; Advanced Stats; Standings; News. This represented the league's. Yet that unfortunately was the same night the Clippers lost Game 7 to the underdog Denver Nuggets on ESPN, which earned 5.2 million viewers, a very strong number for the NBA pre-conference finals, Lewis said. Im not going to rest till I fix that. said WNBA Commissioner Cathy Engelbert. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising. Furthermore, as part of the WNBA raising capital, they had outside advisors come with an analysis showing that their viewership is on par with the NHL, NASCAR, and MLS. The drop of new jerseys alone yielded over 69 million impressions on drop day. Viewership is up 89% from the 2020 MLB playoffs and there is a 3% spike from the playoffs in 2019. The 2021 NCAA Womens Final Four pulled some of its highest viewership numbers ever. The highest average was the Phoenix Mercury with 5,849 and the lowest was the Los Angeles Sparks with 1,144. Visit ESPN to view the Las Vegas Aces team stats for the 2022 season. That year, the minimum regular season attendance was on a Wednesday, with, The Miami Sols best highest attended regular season game was July 17, 2002 against the Sacramento Monarchs, with. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. You can only download this statistic as a Premium user. Sunday's Game 1 of the ALCS on TBS drew 2.07 million viewers. The league started the 25thseason by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. Considering the circumstances, the WNBA will likely come away from its 2020 season content with the way it was able to connect with fans, especially from its Bubble in south Florida. Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. And I think thats definitely achievable. she continued. It fell by 35% in the key 18-48 demographic. The WNBA Draft, held Monday on ESPN, averaged 403,000 viewers, the network announced a 20% increase from last year's draft and the most since 2004. Four other ABC telecasts this season became most-viewed regular season games since 2012: ESPN has been a WNBA rights-holder since the leagues inception 25 years ago and has a multi-platform rights agreement through 2025. 1 June 2021 Sam Carp News SHARE THIS ARTICLE. Sky forward Candace Parker finished the game with 16 points and team-high 13 rebounds. The strong showing in 2021 made it the most-viewed postseason since 2014. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent.. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent, John Lewis of Paulsen Sports Media Watch said last October. That likely gives the WNBA a roadmap forward and helps create a proof of concept for a league that is engaged politically and socially while remaining popular among sports fans. Statista. New York Libertys Sabrina Ionescu became the first WNBA player to eclipse 500 points, 200 rebounds and 200 assists in a single season. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. Dont let WNBA stories go untold. NEW YORK, Sept. 24, 2021 The WNBA capped off its historic 25th regular season by delivering its most-watched season since 2008 for its television partners ABC, CBS, ESPN and ESPN2 with viewership up 51% over the 2020 season, and by setting records for merchandise sales online and engagement across its social media platforms. When fans werent tuned in, they engaged with social content in record numbers. The league headed into the 26th season by announcing its $75 million capital raise to fuel investment in the long-term transformation of the league. In essence Black males are the main supporters of the WNBA, yet Layshia Clarendon decided to focus her anger towards them. Will the recent increase in viewership and engagement provide the necessary proof of concept needed to propel the WNBA to the next level? Who is new Runnin Ute Keba Keita and how is Utahs 2022-23 roster shaping up? All 17. (But) there will be more opportunities for that coming up next season.. A paid subscription is required for full access.

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